Friday, January 20, 2006

Correction to Buger King Ad

I want to comment on something that occurred earlier this week. For those who check on the comments from older post, you may have already noticed the most recent response to my post Burger King ad. For those who have not I will provide it here, without edit:

January 18, 2006

I have to say, originally I thought I knew what commercial you were talking about. I thought you were thinking a little too much into the commercial, but just last week I finally saw the commercial you're talking about and I found myself thinking, "Wow, that Burger King guy is a
dick."

Now I don't know if I would have taken it as a race issue if I had not previously read your blog but I do think I still would have thought the King was an ass.

I do have a correction for you though. The commercial you were talking about was for their new super strong coffee not the breakfast sandwich, which makes a direct comparison between the two commercials a little harder to make. In addition the beginning sequence makes a little more sense. While I do believe that you may have a point, I don't know if that commercial was the best example. I think talking about the sudden movement for McDonald's commercials to move from "My McDonald's" in the white suburbs to "Mickey D's" in urban areas may be a little more relevant.


The reason why I have posted this comment is because this is the first case where I am being corrected. While I may, from time to time, correct grammatical errors found in my posts only a correction is different. I will always strive to may available to you my readers any corrections, and the relevant post it corrects, as a separate post. I know I am neither infallible nor omniscient and appreciate the time taken both to express a comment and to provide a correction.

In this case I must admit that the fact that the commercials are focused to sell separate products does change the comparison. The intention and target of the television commercials by Burger King were probably separate. I still feel, as does the commentator, that the television commercial was a failure. I still believe that the majority of the problems I found with the commercial remains though.

I plan to look for some of the McDonald’s commercials, I do not watch much television and of that few network programs, and will make posts as my ire is aroused. I think that the commentator does have a point as I vaguely recall some of the commercials, but not enough so to make any specific statements. I will always strive to not make broad and baseless claims.

I want to thank the commentator for correcting me, and I look forward to the occasions when other corrections come forward. I value ever visitor that reads my posts, and every comment made. I will strive to reply to every contact and comment made. I see these responses as helping me, and you the reader of Black Entertainment USA , get an accurate and full grasp of the subjects I discuss.

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