Monday, August 13, 2007

Further thoughts on the Black Entertainment Television PSA Part 2 - 8.13.2007.3

Continued from Further thoughts on the Black Entertainment Television PSA Part 1...

I’m surprised it’s a PSA; it looked like a viral video people look up on the internet when they are bored. I’m not surprised it’s on BET, but it wouldn’t get on regular television. No network would clear it.


41 year old White male-
I’m outraged. It’s an insult to the Black culture. At first it starts and looks like it’s for kids and then BOOM! Holy cow.

You know if I said that… someone would shoot me.

They are taking the wrong direction. Saying all that vulgarity for kids is setting a bad example. This should be protested and BET should be banned.

It looks like it’s targeted to 11-14 year old mentality, but I’d never let my kids see it. There needs to be a broader reach, a wider span. I mean it can be done with more class.


I think those responses say a lot about this PSA that BET has place on its cable network channel. Many see no upside. No one I know thinks there is a positive to this. But there are those that do think this is great.

CDBaby states –
An instant crunk classic available exclusively on itunes. You’ve seen the video, make sure you request it on the radio. Taking southern hip-hop places you never thought it would go.


A commenter states –
Reviewer: Eugene Williams, Jr.
Mr. Armah has cleverly given black American youth the positive message they need without sounding corny or preachy. He is telling our young people what they need to hear. Quiet as it’s kept, Mr. Armah is simply telling us to do all the things that Bill Cosby is trying to tell us to do, only in a different more "hood-palatable" format. If our church and community leaders can get past the explicit language and take time to listen to the timely and ironically positive message, this song will do for the black community what rap was originally intended to do!!!!


I’m just too old to know, or want to know, what exactly ‘crunk’ is. I get the general impression though. So CDBaby seems to feel BET has made a classic. Yes that’s great, 50 years from now people will remember the day when the illiterate, dirty, alcoholic Black masses where shown the light to a better life when Viacom stepped in and helped them out of their miserable lives.

If you are wondering, that was exactly what was said by European explorers, and slavers, that went to Africa some 400 years ago. I’m so happy we have moved so far forward that some can quote those words today ands would like to have them said in the future.

As for Mr. Williams, I must presume that speaking to the youth of this nation – directly at only the African American youth – without using expletives is being “corny or preachy”. How time has changed, because I remember back when speaking to a person was about giving respect to get it. Maybe that is why there has been so much angst about the words of Dr. Bill Cosby, he just needs to curse out the youth and they will all get it.

Continued in Part 3...

No comments: