I was thinking about the upcoming movie Land of the Lost earlier today. I had been flipping channels and saw that Sci-Fi had a marathon of the episodes on. I watched a few, reminding me of my youth some time ago.
Now the thing is that the children’s television show used to appear in the 70’s on Saturday mornings. It’s campy, unrealistic, and done in stop animation – which looks bad compared to the effects of say Jurassic Park. That doesn’t even cover the bad make-up jobs on the Sleestac creatures that abound the show. But it was entertaining, and even moreso today.
Then I saw trailers for the Will Ferrell movie remake. The first thought I had was instantly ‘revisioning’. Those that follow my movie reviews know that this almost always means a crappy movie. When you add in the fact that this is a television show to movie conversion, well the odds of it being a crappy movie go up exponentially. Perhaps the only way you could be more sure this will be horrendous was if 2 or more rappers were in the film.
The trailers really don’t have any of the campy charm of the original show. From what I’ve seen it looks like it will be a running gag of how wrong, and stupid, Will Ferrell’s character can be. Add in a couple of bits of CGI, and there you go. To say I’m underwhelmed at this point is an understatement.
But this film will draw an audience. Not a big one by my bet, but it might just break-even. Which is a shame as that means Will Ferrell will likely continue on the path of mediocre films he has been doing for years now. He was funny in Elf. But by the time I saw Ricky Bobby, the joke was old. Now it’s as ancient as the dinosaurs are supposed to be.
Let me share a known secret about movies, specifically movie trailers. The editors of any film have one huge job when it comes to the movie trailers, which is to make the film look good. Any halfway decent editor can make the worst film look like a $100 million dollar blockbuster. They tend to grab the best 2 minutes of a film and cobble it together, so viewers will rush in expecting a far better film than they get 9 out of 10 times.
Look at some of the worst films you have ever seen, and check out the trailers of that film. In almost every case you will see a great (relative to the final product) movie trailer.
When I watch the trailer for Land of the Lost, I am immediately drawn to the fact that the writers almost definitely never saw the show. Not as kids or adults. I can also see that a huge chunk of the below the line costs of the film were spent on CGI animation. But what I don’t get are really funny jokes. Or any hint of a plotline beyond the one joke that is obvious (as stated above).
The film makes me think of the revisioning of Dukes of Hazzard and Lost in Space. Or perhaps Starsky & Hutch. Films that no sober person ever saw before, or even maybe after, they hit cable. And they hit cable fast, as the DVD sales sucked as well. They were bad films, remakes of far better television shows, and completely revisioned.
Of course Land of the Lost, and other shows of this ilk, are not targeting my dollars. They know that I remember the show. They know that I would see the trailer and think it was crap. Nope, they are targeting an audience of 25 and under. Because it’s all new to you. And since it’s new, the younger audience is not expecting better.
Hollywood has become a land of low expectations, and lower performances. Movie studios won’t spend the money on an original script – especially when they can revamp someone else’s idea. They slop together a half-thought out idea, and bang there is a movie. They will keep doing this too, until audiences stop paying to see this warmed up refuse.
I’m sure Will Ferrell got paid well for this film. Good for him, honestly. He didn’t have to work hard and got his money up front. I don’t blame him. But I will say that based on the trailer, the running joke, and the plot if you see this movie you will be wasting money.
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