By now I am sure everyone has seen the latest in the line of commercials for E*Trade featuring the E*Trade Baby. First seen during the Super Bowl, it has become a popular commercial. In fact too popular for one Hollywood starlet.
Lindsey Lohan has just sued E*Trade for $100 million dollars, claiming that the commercial is based on her life. In addition Lohan believes that just the mere mention of her first name is enough to register in the minds of the public her image.
Personally I believe Lohan should be given another drug test to find out what she is on this time. Seriously, the E*Trade commercial is about her? Because the baby in the commercial has the same first name, which happens to be a popular name for women. Get real.
Yes it is true that the baby Lindsey is accused of being a "milkaholic", as well as being unscupulous enough to steal the boyfriend of another woman. And I can see the correllation to Lohan in that she is known for her drug addictions, alcohol abuse, and less than honorable actions in relation to Aaron Carter, back in 2001. Then again, most recently Lohan has been connected to being bi-curious or a lesbian due to her former relationship with Samantha Ronson, which ended in 2009.
So is the baby in the E*Trade commercial enough of a loser to evoke images of Lohan and her career? Honestly, not until Lohan opened her mouth. But forevermore the joke will not only be the style of the television commercial, but the fallen star of Lindsey Lohan.
Perhaps that is the point though. Lohan hasn't been in the tabloids in a while. Her last car crash was in 2007, about the last time that anyone paid attention to her drug and alcohol abuse issues. She has made 4 forgetable, if completely unseen, films since 2007. Her celebrity today is more akin to a has-been than a current star. And as they say, "No publicity is the only bad publicity in Hollywood".
Obviously the lawsuit will fail. Not only because there appears to be no direct connection to Lohan, but because Lohan is not interesting, talented, or even infamous enough to be known by a single name - except perhaps as lush or druggie or untalented by the particularly cruel.
Time and again the younger crop of entertainers are willing to do and be associated with anything that will place their sorry faces in front of cameras and tabloid pages. The longer such actions go on the more sad and pathetic the acts of desperation appear. This is no exception.
Lindsey Lohan does not deserve $100 million for anything, the least of which is an association of her name to anything with talent, innovation, and even a spark of creativity. If anything, E*Trade should sue her for marring the image of their television commercials with her.
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